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storytelling
at its finest
Continuing Dew Tour’s partnership with Toyota USA, we set out to tell the stories of three incredible athletes: Red Gerard, Amy Purdy, and Chloe Kim. What resulted was an impactful look into the minds of some of the world’s top competitors, as well as what is considered to be the most revealing interview of Chloe’s career.
Copywriting, design, rollout, and execution, all in close collaboration with production partner Northside Productions.
Awarded a Gold Telly Award for Best Branded Content Series in 2020.
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